Time for a little self promotion?

The horror that someone might say that we are one of those arrogant sorts is often used as an excuse to not take a deep breath and talk about ourselves with confidence. But if we cannot tellsuperhero people what we are good at how will they know?  Not a problem perhaps, until we want a job, a promotion or recognition perhaps.

Of course, we must embrace that we cannot be good at everything – no one can. As we all have strengths we conversely have weaknesses too. In recognising both sides, we are able to let go of trying to be good at all things and specialise in our particular area of excellence. Agreed policing, with its multiple demands, may not have prepared you sufficiently to acknowledge you do not have to be good at everything.

Of course, we can just wait for others to notice our fabulousness, but we might be waiting a while for that. Many of us would prefer others to sing our praises, and so perhaps we wait hopefully. However, we may end up feeling that we are undervalued and deserve better support and response, why will no one help me?  “Why has no one noticed just how good I am?”

Unless you can point out, honestly, where you have excelled (and you will have excelled) and where your talents lie, very few people will take the time to discover the ‘wonder ‘ of you.  

Life in business is fast and people really do want the easiest option – tell me why you are good – that sounds reasonable – I believe you – now I am interested.

A good deal of my working life is spent remodelling how others talk about themselves – pushing them to notice and consider how they speak about themselves and how they sell themselves short, all too often and usually without even realising it.

For most of us, it is incredibly difficult to write about ourselves. If you look at the average LinkedIn profile it is consumed by people who miss greater interest through –

•  Talking about themselves in the third person; thus adding distance and disengagement, lacking ownership instead of saying “this is what I did”.

•  Putting just bare facts forward and miss the opportunity to be seen as a real and engaging person, which is absolutely what people want – people engage with people, not titles.

•  Or conversely,  proudly boast a bit too much which is uncomfortable for all and often stems from a lack of confidence and the need to over compensate.

It is very very tricky

Getting the balance right is hard.  But just think, isn’t it always easier to be with people who are happy in their own skin?

It is always helpful to ask for a dispassionate view from someone who can look at your profile and your CV and point out where you have undersold yourself.

You need to present a ‘picture’ of you, with personality, although clearly not sharing any personal details. Through social media, we are all so much more observable and we are becoming used to connecting well with people, without meeting them in person, and yet still having useful engagements.

So when you send off your CV the reader needs to have a real view of who you are. When you complete your LinkedIn profile it needs to reflect who you are and what you are about- LinkedIn is your shop front so it needs to be a great representation of what you can offer the world.

You may only get one chance to present yourself so make sure it is the very best you can offer so that you do not put yourself further down the line from successful consideration for jobs and projects, and opportunities.

And of course, the easiest way to get to the right presentation is to work with me 😊  and reduce your pain!


By |2017-08-21T10:23:42+00:00August 21st, 2017|PIPS Blog|0 Comments

About the Author: